Together with our partners...
We want to actively contribute to the world's food supply and stimulate fruit and vegetable consumption by laying the foundations for healthy and appealing fruits and vegetables.
News
This collaboration is a precious opportunity for us
Since 2022, Vietnam’s Kingfoodmart and Rijk Zwaan have been strategic partners. “Working together gives us a chance to become a pioneer in selling new vegetables in the market, such as baby celery, baby spinach and mixed Crystal lettuce,” Hồng Trương explains. In product sampling sessions, Sweet Palermo juice turned out to appeal to consumers’ taste buds.
Construction of Rijk Zwaan’s new open-field demo location is officially underway
Martijn Eggink, Managing Director of Rijk Zwaan, symbolically drove the first stake in the ground on 11 July. This marked the official start of construction work for the Trial Centre Open Field. The new facility in Heijningen, in the West-Brabant region of the Netherlands, will be home to the open-field team and the new demo location for Rijk Zwaan’s open-field vegetables.
Organic vegetables on the barbecue: “We were stunned by how delicious everything was”
When barbecue season arrives in the summer, meat is the first thing on most consumers’ minds. But according to Martijn Korving, chef at sustainable event venue De Vuurplaats in De Bilt, the Netherlands, vegetables also deserve a starring role. During his inspiration session on 17 June, approximately 20 organic growers and retailers experienced for themselves just how tasty barbecued leeks, pointed cabbage and peppers can be.