News

Together with our partners, Hoogendoorn and Koppert Biological Systems, Rijk Zwaan highlights the innovative and technological developments in horticulture at the Global Entrepreneurship Summit 2019. The Summit takes place this year on 3-5 June in The Hague, the Netherlands. The perfect balance between technology, genetics and biology makes the difference in producing nutritious and safe vegetables, for all consumers worldwide.

Limagrain, through its listed company Vilmorin & Cie, and Rijk Zwaan have signed an agreement for the exchange of non-exclusive licenses for patented traits in vegetables. This exchange will enable the two vegetable breeding companies to strengthen their innovative capacities and introduce improved varieties more quickly.

International vegetable breeding company Rijk Zwaan will be exhibiting at GreenTech for the first time ever this year. The Netherlands-based firm is a valuable partner for investors in the high-tech greenhouse industry. The theme of this year’s trade show, which is being held in Amsterdam from 11-13 June, is ‘Solutions for horticultural projects – top-quality seeds and high-level services’.

New colour combinations in fresh produce displays can entice shoppers to choose the healthy option even more frequently. Vegetable breeding company Rijk Zwaan is therefore launching a number of colourful innovations: under the Sweet Palermo® brand as well as in snack tomatoes and kohlrabi.

From 11-15 February, Rijk Zwaan opened its 9th Winter Open Field Days in Spain to show the latest innovations and varieties in lettuce and open field crops. Interested parties from the international agri food industry came to the Trial Demo Center in Cartagena to discuss the novelties.

Rijk Zwaan shoulders its corporate social responsibility in terms of both production and consumption by continuously innovating its broad range of vegetables. In that context, the company’s stand at Fruit Logistica 2019 (Hall 1.2, D-04) is dedicated to the theme of ‘Innovating for sustainability’. The vegetable breeding company is presenting its latest contributions towards a sustainable and healthy future, including new snacks, new KnoxTM varieties, lettuce varieties for hydroponic production and many more innovations.

Snack Lettuce ©, an innovation in the lettuce category, has won the Accelera Fresh Produce Innovation and Entrepreneurship Award at the Fruit Attraction 2018. The fair was held from 23 to 25 October in Madrid.

Organic is still booming. In Europe and the USA, the market grew by 5-8% in 2017, and more and more organic vegetables are making their way onto supermarket shelves on the world’s other continents too. Around 40% of all Rijk Zwaan’s varieties are suitable for organic production. Some seeds are organically produced, and others are non-chemically treated (NCT).

This week Rijk Zwaan is present at Fruit Attraction, stand 9D12, presenting new concepts and developments with a special attention for the applicability within the chain.

Although Rijk Zwaan closed its most recent financial year with a slight drop in revenue and profit, largely due to the strength of the euro, the company is continuously expanding its workforce and investing heavily in research and breeding of vegetables.