Life is Sweet with Sweet Palermo
Meet Sweet Palermo, our award winning sweet, pointed pepper. It's the perfect choice for consumers seeking great taste, versatility, and reliable quality. This unique and healthy pepper is now accessible year-round, thanks to our dedicated partners.
Life is Sweet
Consumers are looking for a pepper that not only tastes great or can be easily prepared in lots of different ways, but also has a reliable and recognisable quality. At Rijk Zwaan, we have such a pepper. Our sweet pointed pepper brand, Sweet Palermo, stands out in sweetness, versatility and is very healthy. This unique and tasty sweet pointed pepper is now within everyone’s reach and together with our partners, we ensure a year round availability.
Sweet
Indulge in the luscious goodness of Sweet Palermo, a pepper celebrated for its exceptionally juicy texture, distinctive rich sweetness and delicate thin skin. Elevate your culinary experiences with the unique flavours that this pepper brings to your dishes.
Versatile
Discover the versatility of Sweet Palermo, a pepper that effortlessly adapts to various culinary techniques, including cooking, grilling, filling, and frying. Additionally, savour its natural goodness by enjoying it raw or incorporating it into your favourite salads. Sweet Palermo adds a touch of uniqueness to every dish, making it a must-have in your kitchen.
Healthy
Experience the health benefits of Sweet Palermo, a pepper that contributes to your vitality. Packed with high levels of vitamin C and fibre, it also serves as a source of vitamin E, B6, and B11 (folate), all while being low in calories. Make a wholesome choice for your well-being with Sweet Palermo.
Awards
Its quality, versatility and flavour have been increasingly recognized by consumers. Over the years, Sweet Palermo has won several awards confirming its reliable and recognisable quality as well as its unique sweet flavour. Quite recently, we were delighted to be able to add yet another award to our ever-growing list:
2012: Best pepper in the Netherlands – a prize in Foodlog’s New Fresh category
2015: Product of the Year 2015 at the Fresh Market Fair in Poland
2018: FICA Summer Event The Netherlands; a recipe for red Sweet Palermo with chocolate
2020: Taste of the Year 2020 in Spain
2020: Superior Taste Award Brussels
2021: Taste of the Year 2021 in Spain
2022: Taste of the Year 2022 in Spain
2023: Taste of the Year 2023 in Spain
2024: Taste of the Year 2024 in Spain
High scores for Sweet Palermo‘s colours byITQI Award
Sweet Palermo received excellent scores from the International Taste Quality Institute (ITQI) jury. The familiar red Sweet Palermo, along with other colours in the range, received a 2-star rating from the ITQI jury of 88,4%, whereas the yellow sweet pointed pepper achieved an impressive 3-star rating, meaning it scored higher than 90%. 
United with ashared mission
The Sweet Palermo partner network is a community of growers and traders with specialized expertise in cultivating and trading Sweet Palermo peppers. This network ensures a reliable supply of consistently high-quality and flavourful peppers. As a member you gain exclusive rights to cultivate and trade Sweet Palermo peppers. Additionally, you can leverage our marketing resources, including packaging, promotional materials, and access to our consumer website. 
“Overwhelmingly positive feedback on Sweet Palermo in China”
Whether as an ingredient in a fresh salad, panfried with eggs, or grilled on a barbecue: Chinese consumers love to share their creative ways of preparing Rijk Zwaan’s Sweet Palermo®. “For me, their enthusiasm is the most inspiring part of our campaign,” says Vivan Wang, Marketing Director at Dole China. The company is committed to bringing ‘sunshine’ and ‘fresh’ to consumers’ daily lives, and Sweet Palermo plays a role in that. This prizewinning sweet pointed pepper brand will be showcased at the Rijk Zwaan booth at Asia Fruit Logistica.
“Rijk Zwaan creates the conditions to connect us to the world”
At Vietnam’s Mai Khoi Farm, they care about a healthy life for people. “We grow a range of peppers because of their high quality and health benefits. The cooperation with Rijk Zwaan in promoting products providing technical support and training, helps us meet international standards,” says CEO Nguyen Thi Kim Ngan. Visiting the Rijk Zwaan booth at Asia Fruit Logistica is a way for Mai Khoi Farm to connect to the world.
Ask me anything about Sweet Palermo
For more information, please contact:
For more information, please contact:
Heleen van Rijn-Wassenaar
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