Brand Label

Fresh cut solutions for your convenience

The growing demand for convenience is an important trend in the fresh vegetable industry, serving as a catalyst to boost vegetable consumption. Rijk Zwaan stands at the forefront with an innovative portfolio designed to empower growers and processors to deliver superior fresh-cut solutions that meet the evolving needs of consumers.

XX | Hero-L | Solutions | Convenience 1

Our convenience & fresh cut product line

null
Fresh & appealing

Eliminating food waste throughout the supply chain begins with a healthy crop and resistance breeding, as seen with Fusarium Defense in lettuce, improved usability of individual fruits, as seen in melons, and extended shelf life, as shown by Knox, giving consumers more time to enjoy a fresh salad.

null
Easy processing and handling

Crops designed for robust performance: Our varieties boast traits like solid ribs in lettuce, Knox™ delayed pinking, and upright growing baby leaf varieties, ensuring resilience during mechanical harvesting, cutting, washing, and drying processes.

null
Waste reduction

Eliminating food waste throughout the supply chain begins with a healthy crop and resistance breeding, as seen with Fusarium Defense in lettuce, improved usability of individual fruits, as seen in melons, and extended shelf life, as shown by Knox, giving consumers more time to enjoy a fresh salad.

Longer shelf life means less waste

The best
fresh cut quality

Vegetable processing companies have a keen interest in reducing waste, extending shelf life, facilitating easier handling, and ensuring an appealing appearance. In the international convenience sector, Rijk Zwaan is recognized as an innovative and solution-oriented partner. Particularly in lettuce, mechanical harvesting is a significant trend, eliminating the need for factory processing.
null

A matter of collaborative
decision-making

Choosing the right variety is a collaborative decision-making process. We actively exchange knowledge with our partners through our international network of convenience specialists. To ensure a successful end product, technical aspects are just as crucial as a variety's colour, flavour, and suitability for washing or shelf life. Factors such as high yield and a labour-friendly crop also play influential roles.
null

Mechanisation Solutions
for an efficient journey

From field to fork, minimally processed fresh-cut salads and ready-to-cook vegetables should move as quickly as possible from the field, through the factory, and onto the retail shelf to reach the consumer's plate.

null
Knox™

Introducing Knox™ – a natural trait that not only delays pinking in lettuce but also extends shelf life and reduces waste. Launched in 2015, we now offer a complete range of lettuce varieties, ideal for various ready-to-eat salad applications.

null
Teenleaf™ Lettuce

Teenleaf™ Lettuce is the efficient solution for the fresh-cut market: a range of varieties that are mechanically harvestable and suitable for both open-field and high-tech hydroponic cultivation

null
Salanova®

The lettuce that revolutionized the contents of salad bags, transforming them from shredded pieces into fresh, appealing, colourful, crisp whole leaves with a small cut surface.

Open heart cos
Open Heart Cos

Open Heart Cos is a versatile cos lettuce type designed for efficiency. Its open heart habit ensures a high processing yield, while features like Knox™ help extend shelf life and reduce waste across the value chain.

For more information, please contact:
Bauke van Lenteren
For more information, please contact:
Bauke van Lenteren
Marketing Specialist Convenience and Leaf