14 September - 16 October 2020 Fijnaart, the Netherlands & Online

Rijk Zwaan Global Open Field e-vent

Rijk Zwaan Global Open Field e-vent Fijnaart

The role of the vegetable industry in the world food supply is now more important than ever, as is the value of personal interaction. In order to support clients worldwide, our Global Open Field e-vent is being organised in Fijnaart. This e-vent promises to be a unique mix of personal onsite and digital meetings and to ensure the personal contact Rijk Zwaan is known for, tailor made programs will be offered to our clients.

Guided tours and webinars

As always, Rijk Zwaan offers personal guided tours through the demo field, either onsite or digitally. This year’s highlights are, Knox™ for the fresh-cut salad market as well as the fresh whole-head market, Salanova® Teenleaf for mechanical harvesting and tasty salad cabbage Cabbisi™. Clients can also join webinars on trend topics such as Hydroponics, Convenience, Retail, Food trends, Consumer and Market developments.


Good conversations and fruitful discussions are at the core of the event. The personal programs give clients the opportunity to talk to crop and market specialists and to have their own customer or supplier join in as well. In this way, Rijk Zwaan aims to share experiences, foster discussion and explore new ideas.

Safety is top priority

Needless to say, the safety of clients and employees is top priority. Rijk Zwaan closely monitors the advice of the health organisations and governments, and implements measures accordingly. Visitors can be sure that all the measures necessary will be taken to offer onsite guests a safe and fruitful visit.  

Let’s meet

Even though Rijk Zwaan would have preferred to meet everyone onsite, we are very proud to offer clients this exciting new opportunity. Clients can register online for their personal program: www.rijkzwaan.com/openfield-event