Solutions for Consumers
As a breeding company, we are always searching for special traits in vegetables that surprise and delight consumers; traits that make veggies tastier, more appealing, or easier to prepare. We are dedicated to promoting a healthy lifestyle through enjoyable and attractive vegetable options. By understanding what shoppers enjoy, we create brands, inspiring concepts, and problem-solving traits that assist our partners market our healthy food products.
Consumers Brands
Branding plays a crucial role in our mission to stimulate vegetable consumption. We collaborate with our partners to brand and market our most special/unique vegetable concepts, aiming to build awareness, educate, promote, and inspire consumers to buy and enjoy these tasty veggies!
Sweet Palermo®
Salanova®
Tatayoyo®
SN!BS™
MyCubies®
Inspirational Concepts
Versatility - Fruits and vegetables come in many different shapes, colours, and have various textures and flavours. As a result, there are various ways to prepare and consume them. These concepts contribute to the inspiration on how to pack, position, and promote them.
Tropical
Crunchy Lettuce
Candyball
Caribbean
Crystal lettuce
Wokcue
Salatrio
Tailored Solutions
Consumers primarily choose vegetables based on their appearance, making a clear and attractive presentation crucial. Our commitment to high-quality standards sets us apart. Additionally, we provide unique characteristics, such as tomatoes with an intensely red colour on the inside or lettuce that stays fresh after cutting.